Results that make you look Good
Targeting. Tracking. Research. Optimization.
At InterMedia,
We are all about Results
Targeting Across All Media Channels
Cutting Edge Media Solutions
Focused on Excellence and Innovation
Since our establishment in 1974, InterMedia has consistently relied on outstanding media management as the cornerstone of our clients' success.
Evolving into a $1 billion-per-year Full Service Brand Response Media Agency, we systematically execute targeted, cost-efficient media campaigns for clients of all sizes, industries, and geographical footprints. This is attributed to our steadfast commitment to:
- 01
Providing state of the art analytics and attribution
- 02
Leveraging proprietary media assets
- 03
Our team members being high-caliber media experts
We are all media specialists:
Broadcast, cable, satellite, digital
National, local, regional.
Reaching your prospects on their TV sets, tablets, phones.
Direct response, brand-building, hybrid, retail
With dedicated experts for every media channel
Social Media, OTT, CTV, radio, print, out-of-home, and direct mail.
Managed by the best people, with the mindset and tools to deliver ongoing, powerful Results. On time and on budget.
To consistently achieve excellent outcomes…
InterMedia focuses full resources on constantly improving your campaign.
With the tools, systems, people and mindset to deliver powerful, sustainable media plans. Our campaign management process mandates timely response tracking, analysis, and optimization, a process that maximizes each variable’s potency.
Accutrak® is InterMedia’s proprietary analytics system that empowers each media plan to become a profitable, sustainable advertising model.
Results that make you feel good and look great. Your kind of results.
The Accutrak® Attribution Process:
Isolate attribution-eligible responses
(TV’s immediate incremental impact)
Identify which specific airings drive each response
Aggregate model’s results into meaningful dimensions leading to media optimization
This process is critical and ongoing, especially for direct response campaigns, whose management is particularly labor intensive. Labor comprised of nonstop results tracking, analysis, renegotiation, and optimization.
A television campaign often has significant influence on the other segments of an advertiser’s media mix.
Clients
Dedicated service to clients of all sizes
Results Delivered for our Clients
We take pride in our achievements. Our Creative team has garnered more than 100 awards for excellence in creative and production.
InterMedia Entertainment is the Recognized Leader
in matching, developing, and executing celebrity and entertainment deals for direct response advertisers.
At InterMedia, we’re experts at putting together the right deal at the right price with the right celebrity for your brand. We’re highly skilled at constructing durable, ROI-based relationships that create the ultimate value from these endorsement arrangements.
Results That Build Brands, Drive Revenue and Lift Company Morale