CreativeServices
Creative Services
The primary role of any TV or radio commercial is to generate revenue for our client, not win awards for the Agency.
While we never lose sight of this goal, we still deliver captivating, motivating creative.
InterMedia can guarantee high production values and cost-efficiency in large part due to InterImage, our wholly owned, state-of-the-art, in-house production facility.
- Because we control both production and editorial in-house, we offer clients editing and customization services at rates well below the
- This dynamic is especially meaningful for our direct response clients, who often require multiple spots +/or versions to conduct the extensive testing required to determine the most successful formula.
Creative Development
Our Creative Production team specializes in blending direct response science with visual impact. We are experts at balancing style and substance to produce
Revenue-generating results.
During production planning, the creative team works closely with our Research and Analytics departments to dig deep into the psyches of key consumer segments to trigger the desired emotional response.
We Know
What Will Sell
The expertise the InterImage group has accrued from the creation of hundreds of direct response spots — and analyzing their results — has established a well-defined, flexible production formula. A process that:
- 01
Works within the range of budget levels, creative styles, and campaign goals
- 02
Maximizes the effectiveness of each response-oriented and branding element
With this competitive advantage, our clients are positioned to quickly and economically test additional campaign elements, including new audience segments, media vehicles, creative executions, and offers.
And, though we consider winning awards to be relatively immaterial to results, we can’t help ourselves;
we keep bringing home honors anyway!
At Intermedia, our Creative focus is all about Results.
But we’re also proud of our own Results and, over the past 5 years, our Creative teams have racked up 25 awards for production excellence. 25 Awards of distinction in the Direct Response arena, bestowed on us by Hermes, Telly, Communicator and Marcom.
Awarded within multiple marketing categories, including Business to Consumer, Branded Content, Marketing Products & Services, and Education. Awarded for TV commercials in a slew of Verticals, including Automotive Services, Finance, Travel, Education, and OTC Supplements. So while our Media and Analytics departments are rightly given full credit for our clients’ strong Results, InterMedia’s Creative team deserves equally high praise for delivering these Results.
As demonstrated by the constant recognition for Creative excellence given to us by our peers in the industry.
To the tune of 25 awards in the past 5 years.
Now, Those Are Results To Be Proud Of!
General - Business to Consumer - CarShield - SUV Mystery
General - Education - English Live - Lezione Privata
General - Education - English Live - Cafe
General - Commercials for Branded Content - CarShield - Fist Fight
General - Business to Consumer -Rosland Capital - Connected
General - Business to Consumer - CarShield - Highlighits
General - Business to Consumer - CarShield - Across America
General - Automotive for Branded Content - CarShield - Hall of Fame
To the tune of 25 awards in the past 5 years.
Now, Those Are Results To Be Proud Of!
Marketing Product or Service - Perillo Tours - Courtyard
Marketing Product or Service - Rosland Capital - America I Remember
To the tune of 25 awards in the past 5 years.
Now, Those Are Results To Be Proud Of!
2x Awards of Distinction
TV - Commercials - CarShield - SUV Mystery
Marketing Product or Service - Rosland Capital - America I Remember
To the tune of 25 awards in the past 5 years.
Now, Those Are Results To Be Proud Of!